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During the last two years Wyndham Hotel Group has undertaken a significant change in its domestic and international strategy with the primary focus on how we grow our system and deliver more value to our franchisees and owners.
We intend to continue to accelerate growth of our lodging business via three mechanics: 1) expanding our strong presence in the domestic economy segment to maintain our leadership position through RevPAR growth; 2) expanding the number of properties in the domestic middle and upscale segments; and 3) by expanding our international presence through increasing the number of properties in our core brands.
Our approach generally focuses on pursuing these strategies organically. In addition, in appropriate circumstances, we will consider opportunities to acquire businesses. Our brand platform spans economy brands to the upper tier, giving us significant opportunities for growth in Europe, the United Kingdom, the Middle East, India and China. With the anticipated growth of hotels we will also need top talent to support the growth of our brands. Our growth will provide career opportunities for the people we have and it will also be attractive to people looking to join our organisation.
Our membership with the IH&RA is important to our international development. The hospitality industry as a whole is facing increasing challenges, including international terrorism, climactic events, rising commodity prices and competition for talent. Through associations like the IH&RA we can, in a very short time, get the message to key leaders in the industry and provide a proactive forum for addressing these issues.
This article contains “forward-looking statements” within the meaning of Section 21E of the Securities Exchange Act of 1934 conveying management’s expectations as to the future based on plans, estimates and projections at the time the Company makes the statements. Forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. The forward-looking statements contained in this press release include statements related to the Company implementing and completing its rebranding strategy. You are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release. Factors that could cause actual results to differ materially from those in the forward looking statements include events that could cause the Company’s rebranding strategy not to be completed, as well as those specified in the Company’s Quarterly Report on Form 10-Q, including under headings “Risk Factors”, “Forward-Looking Statements” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations.” Except for the Company’s ongoing obligations to disclose material information under the federal securities laws, it undertakes no obligation to release publicly any revisions to any forward-looking statements, to report events or to report the occurrence of unanticipated events.
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